About
Puerto Vallarta and the Mexican Riviera
Puerto Vallarta’s colorful history can be told in the silver mining of the 1800s, the agricultural boom in the 1920s and 30s, and the harvest of the ocean’s bounty after World War II. But, the undiscovered charm and stunning natural beauty of Puerto Vallarta began to draw a steady stream of International travelers in the 1960s thanks to Hollywood when director John Houston arrived to film “Night of the Iguana” starring Elizabeth Taylor and Richard Burton.
Where celebrities gather, a destination is soon born. And so the sleepy seaside village of Puerto Vallarta – a secret hide-away – was forever transformed. Today Puerto Vallarta is a modern tourist destination, a place of extraordinary culture and beauty where many discerning travelers have established permanent or part time residence.
La Vida…a Puerto Vallarta Ocean Front Property by Será Resorts
La Vida is an European-like hideaway just minutes north of Peurto Vallarta in the heart of the Mexican Riviera, an international destination renowned for its culture, natural beauty and magnificent climate. La Vida is the creation of Será Resorts, developers of upscale boutique resorts in beautiful locations. La Vida offers the discerning buyer authentic Mexican design, resort-style amenities and worry-free home ownership services. “For over 30 years of building in both the United States and Mexico, quality and innovation have been our keys to success,” says co-founder and Será Resorts managing partner, Mario Guajardo.
Será Resorts Leadership
The Será principals have assembled a remarkable multi-national team with extraordinary experience and success in the design, development, marketing, sales and hospitality of luxury hotels and residences in Mexico and the US. The team’s combined real estate design and construction experience in Mexico includes:
- Design of 13 hotels
- Design/construction of more than 2 million sq. ft. of residential
- Design/construction of more than 1 million sq. ft. office and commercial
- Design/construction of multiple beach clubs and other resort amenities
- Construction of more than 30 infrastructure projects
The team’s marketing and hospitality backgrounds include work with some of the world’s leading resort real estate companies, including The Four Seasons, St. Regis, The Plaza Hotel, Downtown by Stark, The W Hotels, The Setai and many others.
Mexican Resort Architecture
The architecture of Será Resorts at La Vida is distinctively upscale and perfectly Mexican. Fernando de Haro, recognized as one of the world’s top architects, oversees Será’s design and architecture, ensuring that every project artistically balances the romantic charm and authenticity of Mexico with modern features and amenities.
Puerto Vallarta Beach Front Homes
People come to Puerto Vallarta because it is quite simply a beautiful seaside paradise. And this is precisely why La Vida by Será was born. To provide a getaway from the stresses of everyday life, to retreat to a slower pace where morning strolls along miles of white sandy beaches lazily transitions to hammocks amid ocean breezes with a good book, and on to spectacular sunsets and world class dining with loved ones or friends. For others, it’s the opportunity to explore and take in some of the many activities in the area, from eco adventures to golfing, sport fishing and whale watching to mountain biking and canopy tours.
Whatever your reason for coming to Mexico, you can be certain that you will enjoy returning every now and then to the comforts and amenities of your Puerto Vallarta Será Resorts home at La Vida.
